The Challenge
As you may already know, there are an infinite number of things you can test on your site to help you increase sales.
From layout to copy to design, there are limitless combinations of changes that may improve your visitor-to-sale conversion rate. But what's "enough" when you're just starting out? What elements should you focus on testing before rolling out your traffic campaign? Changes that may improve your visitor-to-sale conversion rate. But what's "enough" when you're just starting out? What elements should you focus on testing before rolling out your traffic campaign?
Enthusiasm, commitment and a long list of satisfied clients wasn’t enough for Reborn to achieve the growth they wanted. To get ahead of the competition, they partnered with OMG on a digital solution engineered for market success.
Key problems
- Wanting to boost domain authority to dominate fierce market competition
- Create a site structure that will enhance SEO
- Onsite optimisation to make their website appeal to both search engines and users
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